11月24-26日，第八届意大利品牌设计展（IDI）在上海顶级秀场静安800秀举办。作为意大利品牌设计展的老朋友，法阿姆中国也受邀参加。

From November 24th to 26th, the 8thItalian Design Icons(IDI)was held at stylish800 Showvenue in Jing'an district, the heart of Shanghai. As an old friend of the Italian brand design exhibition,FAAMChinaalso was invited.

在意大利文化部的支持下，今年的IDI上海展着于“闪耀的品质：为人与环境设计”，聚焦一系列知名的意大利品牌，重点展示他们的创新项目和产品，深入展现意大利设计在中国的卓越表现。

With the support of the Italian Ministry of Culture, this year's IDI Shanghaifocuseson"The Quality That Lights Up: The Energy of Design Integrating People And Environment",showcasinga dazzling array of globally renowned Italian brands, casting a spotlight on their innovative products, and demonstrating the excellence ofItalian designin China.

此次为期3天的IDI上海展向公众敞开大门，聚焦意大利质量和设计如何为可持续和负责任的发展指明道路。并安排了讲座、研讨会、小组讨论和B2B社交活动等多项日程，提供了一次与意大利设计的身临其境的体验。

Over the course of three days,IDI Shanghaiopens its doors to the public,placinga spotlight on how Italian quality and design aim to illuminate a path toward sustainable and responsible development.With a diverseschedulecomprising lectures, workshops, panel discussions, and B2B networking, the event offers an immersiveencounterwith Italian Design.

其中，宜兴法阿姆工业电池有限公司总经理Ermanno Vitali先生在接受采访时针对市场共性问题表示，作为意大利第一家锂离子电池技术开发商和生产商，FAAM将始终坚持“制造低环境影响、高能效的绿色电池，控制从原材料到报废电池回收的整个供应链”的使命，通过绿色生产、循环利用和回收，实现可持续发展，促进人与环境的和谐相处。

Among this year’s icons, Mr. Ermanno Vitali, general manager of Yixing FAAM Industrial Battery Co., LTD., said in an interview that as the first lithium-ion battery technology developer and producer in Italy,FAAMwill alwaysadhere to the missionof “make green batteries with low environmental impact and high energy efficiency, controlling the entire supply chain, from raw materials to end-of-life battery recycling”,achievingsustainable developmentand promotingharmonybetween people and the environment through green production, re-use and recycling.

Ermanno Vitali先生还提到目前国内锂电池市场的竞争非常激烈，外国品牌很难在中国市场上发挥作用。尽管如此，中国市场依旧是FAAM的重点市场，我们将继续为所有客户和合作伙伴提供最好的服务与支持。

Mr. Ermanno Vitali also mentioned that the currentcompetitionof lithium batteryin China is very fierce and it is very difficult forforeign brandsto playarole in Chinesemarket. Anyway, The Chinese market remains akeymarket for FAAMand we will continue to provide the bestservice and supportto all our customers and partners.

FAAM集团在1974年成立于意大利中部东海岸Monterubbianos镇，是SERl集团旗下欧洲最重要的铅酸电池、启动电池、锂电池及环保车制造商。

2006年，总部投资700万欧元，在江苏宜兴成立了宜兴法阿姆工业电池有限公司。引进先进设备，沿用欧洲工艺，为中国市场提供优质、高效、清洁的各类电池产品。

FAAM group,founded in 1974 in a beautiful east coastal town Monterubbiano in middle of Italy belongs to SERI group.

In 2006，FAAM headquarter invested 7 million Eur setting up Yixing FAAM Industrial Batteries Co.，Ltd in Yixing China which introduced the world's most equipment and Europe's technology,and provides all kinds of high quality,efficient and clean batteries for world market.